In a front-page story from this morning's Washington Post, Frito-Lay flack Aurora Gonzalez has this to say about why the company's revamped its packaging so that the Lays bags, for example, shows a heap of potatoes:
"It's anecdotal, but we've had people tell us that they didn't know there were potatoes in potato chips," Gonzalez said.
Must be the same people who voted for Sarah Palin.
Tuesday, April 7, 2009
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